KERANA is a Bulgarian fashion brand founded by folk singer and designer Vanya Parizova. Vanya has been living and working in Milan for more than 15 years, but when she decided to create her own fashion brand, she chose for it to be born in her native Bulgaria – the place where her own story began. Raised with Bulgarian folk music and deeply connected to the country’s traditions and folklore, she transformed this love into another form of art – fashion. This is how KERANA was born: a brand that combines contemporary silhouettes with authentic Bulgarian embroidery, symbols and motifs that carry the memory of generations. Each KERANA garment tells a story of roots, femininity, strength and belonging. The brand’s mission is not only to preserve Bulgarian cultural heritage, but to give it a new life and present it to the world through a modern and distinctive vision. Because you may live far from your homeland, but you can always carry a part of it with you. KERANA – A thread from the past, woven into the future.